The Hidden ReserveFor many business owners, cash is security. You keep enough for operating expenses, you set aside an emergency fund, and sometimes you even hold extra as a cushion. But here’s the problem: when too much money sits idle in a bank account, it quietly rots.
The Hidden ReserveRunning a business as a Christian means more than growing revenue. It means stewarding resources wisely. Yet many business owners unknowingly give away profits to banks without realizing there are better alternatives.
The Hidden ReserveWhen I first entered the financial industry, I saw how people were pushed into the same “solution” regardless of their goals. The focus wasn’t on listening. It was on selling. That opened my eyes to how much misinformation was being spread.
The Hidden ReserveSomeday, we’ll get the finances in order. Someday, we’ll set up a plan to protect the kids. Someday, we’ll think about the future. But all too often, “someday” never comes.
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